Most dental marketing companies sell you one piece — ads, or a website, or SEO — and leave you to stitch them together. Kraken Media runs the whole system.
Most agencies stop at the click. We connect your campaigns to the systems your front office already uses — your practice CRM, scheduling, and patient intake — so you can see which ad, keyword, or page produced each new patient and what that patient is worth. That full-funnel view, from search to booked chair, is how we judge whether your marketing is actually working.
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Your website is your most important new-patient tool, and most dental sites quietly lose patients with slow load times, confusing navigation, and no clear way to book. We design fast, modern dental websites that load quickly, look credible, and guide visitors to one obvious action: schedule.
Every site we build has SEO baked in from day one and connects to your booking and CRM tools, so your website, ads, and front office all work from the same system. (See our web design service for the full build details.)
Paid ads bring patients today; SEO brings them every month after, without paying per click. We optimize your website and Google Business Profile so your practice shows up in the local map pack and organic results when nearby patients search for a dentist.
That means accurate practice information everywhere it matters, location-focused pages for the areas you serve, and content that answers the questions patients actually ask before they book. Over time, strong local SEO lowers what you spend per new patient and makes your whole marketing system more profitable.
Yes — when it’s set up and tracked correctly. Dental searches are high-intent: someone looking for an “emergency dentist near me” is ready to book. We run Google Ads for dental practices and connect them to your scheduling and CRM, so you can see which keywords and ads actually produced booked appointments — not just clicks.
It depends on your goals and ad budget. We charge no upfront management fee on paid ads — we bill a percentage of ad spend at the end of the first month — and scope web and SEO work to your practice. Reach out for a custom quote built around your patient goals.
The fastest results come from Google Ads aimed at high-value treatments, backed by a website built to convert and local SEO so you keep showing up after the ads. The practices that grow fastest run all three together and track every new patient back to the source — which is exactly how we build it.
Dental practices are our core focus, but we also work with doctors and local service businesses across Florida. The common thread is simple: businesses where one missed call or lost lead really matters, and where tracking marketing back to revenue makes a real difference.
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We’d love to work with everyone, but we carefully protect the quality of service each client receives. Contact us to discuss your needs and see if we’re the right fit.
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